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The Elevator Pitch And How To Use It To Generate Leads For The Real Estate Agent!
During one of the presentations I was giving to a Real Estate Broker office, we went around giving introductions. We asked for their name and what is it they did.
The answers given were the typical "I am a real estate agent," "I’m a mortgage broker," "I’m just starting out," and "I do it all" type of answers.
I [...]
What The Heck is Web 2.0 And Why Should You Care?
If you want to stay in this business, you better be part of the new movement. Web 2.0 is changing the way we networking works!
Few weeks ago there was a thread created in an online forum about Web 2.0 and how it can be used in Real Estate to increase the sales. I decided to give you [...]
The 3 Secrets Of Successful Mailing Campaign Every Agent And Investor Must Know!
If you are planning on doing a marketing campaign, you really should pay attention to what I am going to reveal to you!
Nothing works better than Direct Marketing campaign to generate solid leads. Unlike advertising where you pay to place a short ad in the paper, with direct marketing you get to pin point who [...]
Finally! a Yellow Page Ad Done Right!
In my article How To Get Endless Leads From Your Yellow Page Ads I talked about some of the major issues with Yellow Page ad formats and how to correct them. I still felt unsatisfied with that article because I could not find a good example to provide you in my Yellow Pages book.
Well, I went [...]
The Power Of Testimonials and How To Get Them!
Nothing says it better than a testimonial from a happy client to convince a new one to do business with you
If you watch any of the diet commercials or advertising, you will notice that they use Before and After pictures and testimonials from people who used the program (sometimes hired actors and actresses to mimic [...]
How To Setup Dirt Cheap Real Estate Website!
For some reason, Real Estate websites tend to run for ridiculous prices… it is uncommon to find these sites ranging from $35 to $200 per month with up wards of $2,000.00 per month activation free. What is sad is that many agents and investors pay that much for a site.
Sure some of these sites have great [...]
How To Find Killer Domain Names!
Being in the Real Estate business, and with the evolution we are experiencing and the birth of Web 2.0, you really need to think of a killer domain name for your business. The domain name does not have to be the name of your company, a domain name should convey a message or reflects your services.
Couple [...]
How To Maximize Your Marketing Budget For Better Return – Part 1
One of the common areas I see Real Estate Agents and Real Estate Investors struggling with is picking the right media to market themselves in.The most common marketing method adopted by new Real Estate Investors is Bandit Signs and line ads in the major papers. For Real Estate Agents, their marketing tend to be business [...]
