Motivational

It Is Not Enough To Have a USP, You Need An Irresistible Offer

Many ads I see tend to state the facts about the advertisers and not the benefits. When people look for a service, they are looking to find out who will give them the biggest bang for their bucks. They don’t really care if you have the biggest company, or how many locations your company has.
That is [...]

Don’t Be The Circus Elephant In The Real Estate World

We all come with different comfort levels when it comes to talking to clients or writing to them. We even make assumptions before we talk to them. To be frank, at some point we do lack the confidence and courage.
This reminds me when I went to visit a Mexican circus that came to town. I happen to go early, and decided to look around and [...]

How To Overcome Real Estate Marketing challenges For The New Agent And Investor

Becoming successful marketer is not an easy job, specially if you are new to the game. You will face many challenges until you find the right marketing formula that works best for you.
In marketing, you will face many hurdles and you will run campaigns that pull disappointing response if any at all. When that happens, and it [...]